Advanced DDS
ENVIRONMENTAL
MALL CAMPAIGN
Advanced DDS needed a campaign to promote their new patient special inside a high-traffic shopping mall — an environment where someone has seconds to absorb a message while walking past. The core design challenge was adapting a single layout across two very different formats: a landscape print ad and a tall vertical digital kiosk. Warm lifestyle photography replaced a clinical look intentionally, creating an approachable, personal tone that lowers the barrier for someone who may be hesitant about dental care. Hierarchy is built around the $99 offer, making the value clear at a glance without the design feeling like a discount ad.
Big Ideas,
Real Impact.
Additional Work
PRINT
DIRECT MAILER
Advanced DDS needed a direct mailer to introduce their $99 new patient special to prospective patients — a promotion that had to feel like an opportunity, not a bargain. The layout leads with the offer while keeping the overall tone sophisticated, using their established typography, color palette, and warm photography to maintain brand credibility. The goal was to make a price-forward piece that still felt premium enough to reflect the quality of care the practice delivers.
Creative materials displayed in this portfolio were created by Ariana Mexquititla in a professional capacity for clients and remain the intellectual property of their respective owners. Display of these materials is for portfolio and demonstration purposes only and does not imply ownership, endorsement, partnership, or transfer of intellectual property rights. All trademarks, service marks, trade names, logos, and copyrighted materials are the property of their respective owners. Select Dental Management and affiliated/supported practices retain all rights to their respective brands and materials